The 5K Creator Academy is a comprehensive self-paced course accompanied by a weekly Q&A and review call where we’ll set you homework for the coming week to keep you on track and to make sure you’re allocating your effort and resources to the highest leverage tasks each time.
Want a peek into the outline of the course?
Module 1: Onboarding
Here’s where you’ll tell us about yourself - the type of content you create, your background, your experience etc - and it’s also where we’ll tell you about us. The onboarding module is designed to immediately bring you up to speed with what we do, so that your expectations are set for the road ahead and so that we know how to best support you as we begin to work together.
Module 2: Finding Your Niche
Here, we’ll teach you how to position yourself as a creator to dominate a small market. You’ll learn the philosophies of competitor analysis, how we identify opportunity and how to understand whether your brand aligns with the market you’re interacting with.
Module 3: Thumbnails & Titles
In this module, I’ll teach you how to package your video to attract clicks. You’ll gain an understanding of the human psychology that commands digital spaces and what makes people stop and watch - along with some valuable high-level information most YouTubers never reveal, but which was critical for me to grow my channel to over 6 million subscribers.
Module 4: Video Scripting & Structure
Crafting videos is an art form, but gaining mastery over the fundamentals will set you apart from the crowd immediately. In this module, I’ll break down how to hook your viewers immediately, how to weave a storyline through the body of your videos, and you’ll learn my Tip Structure - how to create curiosity in the viewer and keep them watching for longer.
Module 5: Recording & Editing
We’ll go over best practices to shoot great looking videos (on a budget) and I’ll teach you how to edit videos to create audience immersion so those eyes are always on you.
Module 6: Editing Fundamentals
If this is your first interaction with editing, there’ll be a bonus module to make sure that you have all the skills you need to execute the basics and beyond.
Module 7: Diversifying Your Content
One of the highest leverage steps you can take to get more eyeballs on your content is to increase your reach from one platform to many - so in this module, we’ll cover how to distribute your content across multiple platforms, and even how to reach the partner programs for YouTube and Tiktok (a useful additional revenue source).
Module 8: Sponsorships
I’ll teach you how to set up your CRM system, give you the skills you’ll need to use it like an expert and I’ll even share with you some of the most impactful skills and assets you can have for sponsorship acquisition:
i. My guide to automating brand partner reach outs
ii. My guide to receiving free gifts from brands
iii. My plug-and-play email script you can use to contact
any brand with confidence and professionalism
Module 9: How to Close Deals
We’ll cover setting up goals and metrics to reach daily, go over email and sales call flow and follow ups, and ultimately we’ll start closing some deals together.
Module 10: Post-Deal Flow
I’ll teach you how to follow up with partners, how to report on work delivered, and how to close a multiple slot contract for the year (which reduces your future workload and guarantees you a steady income).
Module 11: UGC Content Unlocked
For those starting with no followers, we’ll explore the basics of what UGC content is and why brands want it - and then I’ll teach you how to use the same flow you’ll have learned above to close deals even without an audience.
Module 12: Shooting UGC Content
Here we’ll cover the strategy for effective UGC outreach and how to write the sales copy that gets their attention. I’ll even share a free gift with you here to triple the speed of your outreach… but more on that inside.